IMAGE IS EVERYTHING
When you need something utterly captivating, then animation is your friend.
And, with over 15 years of animation production experience we can deliver beautiful design, incredible motion and should you need it, the moon.
Award-winning UK Animation Company
ANIMATION STUDIO
We are Lambda Films; an award-winning animation company in London. We draw, design and bring it all to life!
When you need video content with no limits, then animation is the way to go. Create worlds, visualise the impossible and dream big.
For corporate animation, 2D and 3D animation and explainer animations across all sectors and industries, get in touch.
Woolmark | True Circularity | 2D Corporate Animation
MIshkat Centre | The Current | 3D Animation
Imperial College London | Imperial Plus | 2D Explainer Animation
A WORLD OF IMAGINATION AWAITS
Talk to us!
Lambda Films is a leading London-based animation company, making us the ideal partner for marketing teams and agencies. As a full-service animation studio, we transform ideas into compelling visual stories, ensuring high-quality 2D animation and 3D animation that captivates and engages audiences.
Our expertise lies in crafting premium animated content, from corporate animation and explainer videos to TV commercials. We also collaborate with international agencies and production companies, providing UK-based animation services to bring projects to life with precision and creativity. Whatever your vision, our team is here to ensure your animation leaves a lasting impact.
If you need to attach a brief, then please use our advanced contact form.
ANIMATION SERVICES
2D ANIMATION PRODUCTION
If it matters, make it move.
We’ve been an animation studio for over 15 years, and 2D animation is where it all started! We love to play with design, create trends and imagine fantastic characters, all to tell a story or promote a business. 2D animation is the bedrock for all types of animation, especially explainers and company stories.
3D ANIMATION PRODUCTION
Animation, with added impact
More depth, more detail, more impact. Our 3D animation services brings ideas to life, either with realism or seriously pushing the boundaries of imagination. As a London-based animation company, we are at the heart of the global 3D & VFX industry. Our talented team and wider support network turn concepts into immersive visuals that grab attention and don’t let go.
EXPLAINER ANIMATION PRODUCTION
Cut the jargon & empower your audience
Our explainer animations turn complex ideas and information into a clear and understandable process, powered by our beautiful 2D or 3D animated visuals. Explainer animations make your message clearer, your brand stronger, and your audience more likely to take action.
MOTION GRAPHICS PRODUCTION
Slick, sharp, and built to move
Our motion graphic animations turn static ideas into punchy visuals, grabbing attention, keeping engagement high, and making your brand impossible to ignore.
MOTION GRAPHICS PRODUCTION
Where animation has no limits…
As an experienced animation company, we’ve produced hundreds of animated videos over our 15 years in business. In that time we’ve always aimed to experiment with the very definition of animation. For truly unique projects, talk to us about different creative approaches from collage, frame by frame, puppetry, holograms and more!
FULL SERVICE ANIMATION PRODUCTION
2D ANIMATION PORTFOLIO
- Show all
- Corporate
- Education
- Health
- Product
- Science
- Technology
- Third Sector
3D ANIMATION PORTFOLIO
OUR ANIMATION CLIENTS
Great animation doesn’t happen in a vacuum, it’s a process, and you’re a vital part of it.
As a trusted animation company, we’re here to take your ideas and shape them into something extraordinary, all while keeping you in the loop at every stage. From script to screen, you’ll have the chance to review, refine, and steer the project. We’re not just delivering an animation; we’re delivering your animation with your input woven into every detail. This isn’t just collaboration, it’s co-creation.
CLIENT REVIEWS
Helpful Information
Your Animation Company in London | 2 Sheraton St, Soho, London, W1F 8BH
What animation services does your studio provide?
We are a full-service animation studio and will cover every step of the animation production process. This includes:
Concept Development & Ideation
Collaborating with you to generate creative ideas that align with your vision and goals.
Scriptwriting
Crafting compelling scripts to effectively communicate your message or story.
Storyboarding & Design
Developing storyboards and designing characters, environments, and other assets to visualise the final product.
2D Animation
Bringing illustrations and graphics to life with smooth, engaging motion for a variety of uses.
3D Animation
Creating dynamic, lifelike animations with depth and realism for product demos, brand stories and more.
Motion Graphics
Using animated text, icons, and other graphical elements to explain complex ideas in a simple, clear format.
Character Animation
Animating custom characters to enhance storytelling and give your content a unique personality.
Voiceover & Audio Design
Adding professional voiceovers, sound effects, and music to enrich the visual narrative.
Revisions & Feedback
Working closely with you throughout the process to ensure the final product meets your expectations.
From ideation to final delivery, our team ensures that your animation is fully customised to your brand and tailored to your audience. Whether you need a simple 2D explainer or a high-end 3D video, we deliver end-to-end animation services.
What are the different types of animation?
We specialise in several key types of animation, each suited to different purposes. Here’s a breakdown of the key differences between 2D animation, 3D animation, motion graphics, and character animation:
2D Animation
This style involves creating flat, two-dimensional characters and environments. It’s often used in explainer videos, cartoons, and corporate presentations. 2D animation is ideal for storytelling with a more illustrative or stylised look and is generally more cost-effective and quicker to produce than 3D animation. Here’s an example.
3D Animation
In 3D animation, characters and objects have depth and can move in a realistic, three-dimensional space. This type of animation is often used for product demonstrations, commercials, and films where a lifelike representation is required. 3D animations are more complex to create and require longer production times but offer a high level of visual impact. Here’s an example.
Motion Graphics
Motion graphics focus on animating text, icons, shapes, and other graphical elements, making them perfect for explaining abstract concepts, data visualisation, or branding videos. Unlike 2D and 3D animation, motion graphics are typically more focused on conveying information rather than storytelling through characters.
Character Animation
Character animation can be either 2D or 3D, but its key focus is on bringing characters to life. This type of animation is used to add personality and emotional depth to a narrative, whether it’s for an explainer video, a cartoon, or a branded story. The movements, expressions, and gestures of the character are essential to engaging the audience and making the story more relatable.
What is the animation production process?
As a full-service animation studio, our animation process is broken down into several key stages:
Concept & Ideation
The first step is understanding important details such as content, audience and the objectives of the animation. From there, we develop a creative concept or decide on a particular style.
Scriptwriting
We take your key information and craft an engaging and informative script for your video.
Style Frames
To help you visualise the design of the animation, we create full style frames. These style frames are still images, often taken from a scripted scene that demonstrate the fully-finished animation style.
Storyboarding
To bring the script and style to life, we draw each scene as a storyboard. This helps you to visualise key sequences, movements and actions before animation begins.
Animation
This is where the magic happens! Our team animates the designed assets, bringing them to life through fluid motion and expression.
Sound Design
Finally, we add music, sound effects and voiceover to enhance the animation.
Review & Revisions
And don’t worry… we provide you with regular drafts throughout the process. Here you can feedback on the development of your animation and we will implement revisions as necessary.
Delivery
The final animation is delivered in your required format, ready for distribution.
Can animation be customised to fit my brand?
Absolutely. We ensure that every animation we create is fully tailored to your brand’s identity. From colour schemes and typography to tone of voice and style, we work closely with you to incorporate your brand guidelines and values. Our goal is to create an animation that not only looks visually appealing but also aligns perfectly with your brand.
How long does it take to create an animation?
The timeline for an animation project depends on the complexity and scope of the project. A simple 2D animation might take 4-6 weeks, while an intricate 3D animation or explainer videos could take several weeks or months. Factors like script finalisation, feedback cycles, and the complexity of the animation style will influence the delivery time.
However, we work closely with you to set realistic timelines and keep you informed throughout the process.
How much does it cost to produce an animation?
The cost of an animation project varies based on factors such as length, complexity, animation style, and specific requirements. For example, a short, straightforward motion graphics animation will cost less than a detailed, fully-rendered 3D video. We provide custom quotes for every project to ensure you get the best value for your budget but you should consider an animation project to start around £10k.
How can my business use animation?
Corporate animation is a powerful tool for businesses to communicate ideas in a visually engaging and effective way. Whether you’re explaining a complex product or service, enhancing brand identity, or simplifying data, animated video production can bring your message to life in ways that traditional media might struggle to achieve.
In fact, according to Insivia, approximately 90% of marketers report a good ROI from video marketing, indicating that animated videos contribute effectively to revenue growth.
With that in mind, below are some common uses for business animation.
Explainer Animations
Simplify complicated concepts and products with engaging visuals, helping your audience quickly understand your offerings.
Product Demos
Show how a product works in detail, highlighting key features and benefits without the limitations of physical filming.
Brand Storytelling
Build an emotional connection with your audience through animated brand stories that reflect your corporate values and vision.
Training and E-learning
Use animation to make training more interactive and engaging for employees or customers, simplifying instructions and processes.
Social Media Content
Catch attention on social platforms with dynamic, short animations that boost engagement and shareability.
Data Visualisation
Transform complex data into clear, animated charts or infographics, making it easier to digest and more memorable.
With animation, your business can communicate clearly and creatively, standing out in competitive markets while connecting more deeply with your audience. To delve deeper in to the different animation styles, take a look at our comprehensive guide.
How do you ensure high-quality animation?
We pride ourselves on delivering high-quality animations by adhering to industry best practices at every stage of production. Our experienced team uses the latest software and tools, and we follow a rigorous quality assurance process.
Each animation undergoes multiple rounds of review, both internally & externally, to ensure it meets both our standards and your expectations. We focus on attention to detail, clear communication, and client feedback to achieve the best possible result.
ABOUT LAMBDA FILMS | ANIMATION STUDIO
We started Lambda Films as a video production company, back when brands were just waking up to the power of online video. Our focus was simple: create striking, cinematic content that didn’t just fill space but actually made an impact.
Animation became the natural next step for us. Animated videos gave us more creative freedom, more flexibility and more ways to help our clients tell their stories without limits. In the same way that our video work aims for high-end, premium visuals, so do our animations. We specialise in design-led animated video that cares about creating the best image possible to support the message.
After 15-years, we’re now a leading London-based animation studio and production company, offering both high-end video and animation, built to flex around any brief. Need something vibrant and stylised? Animation has you covered. Looking to blend real-world video with animated elements? No problem. Whatever the vision, we bring the skills, the tech, and the creative edge to make it happen.
Like the sound of us? Let’s talk. We’re a collaborative, down-to-earth team that thrives on problem-solving and pushing creative boundaries.
+ VIDEO PRODUCTION COMPANY
Bring your brand to life with cinematic video production that captures attention, tells your story, and delivers real impact.
We’re a studio of two halves, an award-winning animation studio and a high-end video production company.
Our films are crafted with precision, using premium cinematography, lighting, and direction to ensure every frame reflects the quality of your brand. Whether you need a polished corporate film, a high-energy commercial, or a memorable TV advert, our in-house team brings the creative and technical expertise to make it happen.
When only real-world visuals, human connection, and cinematic storytelling will do, talk to us about video.